It's free! When searching for their next race, an athlete always questions, "I wonder what others have thought about this race?" Well, now they can know and you can promote the great reviews you get on RaceThread! Any race director can go onto RaceThread.com, find their race's profile, claim their race and update all the information on the respective profile with the accurate information from year to year. But to take it a step further, we would like to partner with you to provide a direct link for participants to review your race so you can have that feedback and improve your race year after year.
RaceThread is a database of race information. For each race on our website, we have a plethora of information for the user to know, no matter what stage they are in their search. We want to provide completely accurate, updated information to all our users and we need your help to do so.
Stop relying on word of mouth or what you over heard on the day of the race for what to improve for next year. Give a chance to every participant to voice their likes, dislikes and suggested improvements. For our partners, we provide a dedicated link to the review form on RaceThread.com for you to send out to all participants in the days after the race. Within two weeks after the review link is sent to participants, we will provide a fully designed summary of all the reviews (see below).
Link building refers to the process of getting external pages to link to a page on your website. It is one of the many tactics used in search engine optimization (SEO). As RaceThread is an external page, we link to your race's website throughout your race's profile which is one of the best things you can do for SEO by increasing the amount of these external links to your website. Google loves it when there are legitimate and viable links back to your website and will in turn reward you by ranking you higher when a user searches for your race.
Coming soon, we will have even more features, marketing tactics and functionalities for race directors to be able to purchase. These features will include things like increased communication of your race throughout our site (Advertising on other pages, dedicated blog posts about your race, becoming a Featured Race on our homepage, etc.), social media interaction through our own athlete community and increased access to race information and profiles.